Each plant has its unique signature of phytochemicals, formed as part of an elaborate defense mechanism to protect itself from environmental stressors, like pests, scorching sun or drought.

It’s these phytonutrients that give each plant its personal flavor profile. Spices, herbs, veggies and fruits, even grains, beans and nuts all taste the way they do because they’re packed with their own blend of phytochemicals.

Because we’ve co-evolved eating these plants, our cells have developed receptors for these compounds to lock into, so they can exert their positive influence on our metabolism.

For example, cinnamon contains phytochemicals that help balance blood sugar and reduce inflammation.

Broccoli and kale contain phytonutrients that improve hormone metabolism and appear to reduce the risk of breast and prostate cancers.

The golden pigment in corn migrates to our retina to clarify our vision, while the red-blue pigments in berries serve our brain a dose of powerful antioxidants.

That bright orange pigment in turmeric root (curcumin) delivers powerful anti-inflammatory compounds directly to inflamed tissues.

Once you realize what REAL food truly contains, you’ll start to crave those foods that promote health, knowing their healing nutrients are at work restoring proper function.